What makes an advertising campaign different than any other campaign going on at the same time? The Design Strategy, The Creativity and The Message with Direct, Interesting, Informative approach that can be delivered at a glance to the viewer.
There have been many billboards designs in past that were appreciated and won prizes. Many were highly remembered due to the message they delivered, and how they delivered.
Slydor has collected pictures of the most brilliant ideas of billboards that were designed in a way that every eye was on them.